Feel the force like never before
These promos for a Sky Movies pop-up channel immerse you in the Star Wars universe in a way that feels familiar but new.
The launch spot combines 3D animation with a painterly 2D aesthetic to take the audience on a stylised, single-shot journey through the themes (and most memorable moments) of the first six movies.
Produced in collaboration with MPC and Sky Creative, the campaign helped Sky break its pop-up channel opening day record, racked up 1m+ views - and was played at the European premiere of The Force Awakens.