Choose your path
This global campaign for Disney Consumer Products had to showcase a variety of The Last Jedi products whilst educating younglings on the basics of Star Wars. As one of the most ambitious productions ever undertaken by Disney’s in-house team, the campaign consisted of multi-product spin-off spots for Lego, Rubies dress-up and Duracell - plus a suite of social assets.
We collaborated closely with Lucasfilm, animators Blue Zoo and Oscar-winning VFX legend John Knoll at Industrial Light and Magic. I was happier than a Wookie with a cookie.