Bin there, done that
For this film promoting Recycle Week 2022, the goal was to convey the sheer scale and brain-scrambling intensity of a mixed recycling facility — as well as to school you on how to properly separate, clean and sort your recyclables. Pro tip: “rinse, goddammit”.
Between the Go-Pros, drones, timelapses and whatnot, the shoot was a fervid wrangling of three units and nine cameras — most of them covered in bin juice.
Winner: Smiley Charity Film Awards (Gold)
Winner: Evcom Awards - Best Film in a Digital Campaign (Gold)
Winner: Evcom Clarion Awards - Education and Training (Gold)
Winner: Cannes Corporate Awards - Environmental and Sustainability (Gold)
Winner: Cannes Corporate Awards - Marketing Communication
Winner: NY Festivals Awards - Public Relations
Winner: Brand Film Awards - Best Digital Media
Finalist: Climate Film Festival Awards